Now an international business selling to the likes of Anderson and Sheppard in London's Savile Row, Hollington in Paris and online via matchfashion.com De Blacam and his wife Áine continue to work on new collections every season, sifting through yarn supplies from places as disparate as Italy and South America. "What we are looking for in the yarns — the styles, colours and quality — is very much based on the idea of incorporating a little bit of heritage and tradition into our pieces," says De Blacam. "There is a big story to tell about Aran kniteear that is a lot more than the highly decorated sweater."